ICONICS is a global automation software provider and six-time winner of the Microsoft Partner of the Year award. The company provides advanced, web-enabled OPC UA and BACnet certified visualization, analytics, and mobile software solutions for any energy, manufacturing, industrial or building automation application.

Founded in 1986, ICONICS meets the demanding application challenges of the automotive, building automation, food & beverage, government infrastructure, manufacturing, petrochemical, pharmaceutical, renewable energy, utilities, and water/wastewater industries.


To design easy-to-use automation software that can visualize, analyze, and mobilize real-time information for any application on any device, enabling improvement to energy efficiency, productivity, and product quality. Our goal is to consistently provide the highest level of satisfaction to our customers, partners, system integrators and resellers.



ICONICS is headquartered in Foxborough, Massachusetts and is a global software developer of visualization, HMI, SCADA and energy solutions. With over 350,000 installations in over 80 countries worldwide and running in over 70 percent of Global 500 companies, ICONICS software is recommended for automating, monitoring, and optimizing a customer's most critical assets.



ICONICS is a longtime Microsoft Gold Partner and six-time Microsoft Partner of the Year award winner, including the Manufacturing, Application Development, CityNext, and Sustainability Partner of the Year. The company provides solutions to improve productivity, reduce integration time and operating costs, and optimize asset utilization with visualization and automation software.

As a managed Microsoft ISV Partner, ICONICS designs its solutions to leverage Microsoft technologies, including Windows 10, Windows Server, Microsoft.NET, Microsoft Azure, SQL Server and Microsoft SharePoint.


Russ Agrusa

Founder, President and CEO

Russ started ICONICS in 1986 to create off-the-shelf HMI and SCADA and Visualization software for factory automation. He has over 30 years of experience in the development and management of HMI/SCADA and process control software for a wide variety of industries. Russ started his career at Westinghouse Electric Corporation designing software systems for Fossil and Nuclear Power Plant turbine control systems. He then worked at Foxboro Company leading the HMI development of the "IA" Distributed Control System. After Foxboro, Russ then worked at Analog devices to work on control software for real-time PC based applications. Russ holds several patents and has been awarded the Clifford Furnas award for engineering innovation. Russ has a BS in Electrical Engineering from University of Buffalo and has taken graduate classes in Computer Science from Boston University. He is a member of the OPC Foundation Board of Directors since 2003 and is a member of the University of Buffalo Engineering Dean's Council.

James Kent

Chief Financial Officer

Jim oversees ICONICS finance, legal, HR, operations and IT functions. Jim is a graduate of the University of Massachusetts-Dartmouth and has worked in the international divisions of high-technology hardware and software companies for over 30 years. Before joining ICONICS, Jim was the CFO at NetBrain Technologies in Burlington, Massachusetts and prior to that, he was the Senior Director of International Finance and Operations for MathWorks for nearly 15 years. Other companies he’s worked at were Rational Software, Bose, Stratus Computers and Data General Corporation. He has spent over 10 years living and working outside of the USA in such locations as Germany, Australia and Japan.

Mark Hepburn

Vice President of Worldwide Sales

Mark leads the global growth of ICONICS. With a mechanical engineering degree from the University of Minnesota, Mark worked in servo motor design engineering at Electro-Craft Corp., then joined General Electric Company for 15-years. While working with GE, Mark focused on sales force management, marketing, P&L operations, and physical distribution of many of GE's industrial "business-to-business” operations.

Dave Oravetz

Vice President of Engineering

Dave oversees the Engineering, Quality Assurance and Technical Writing Departments in Foxborough, Massachusetts USA and the European Software Design Center in Plzen, Czech Republic. Dave joined ICONICS in 2003 with extensive technical management, program and project-management experience in the industrial controls space. With an MBA in Business Administration from University of Pittsburgh and a BS in Electrical Engineering from Lehigh University, Dave’s management of winning products is legendary.

Gary F. Kohrt

Vice President of Solutions and Services

While Gary has 30+years of exceptional professional experience, most recently, Gary worked for United Technologies as the Director of Product Management and Marketing helping define new products for the Video Surveillance and Card Access market. Gary has an MBA in Strategic Planning, Technical Management from the University of Dallas and a BS in Control/Computer Engineering from University of Texas at Austin.

Vojtěch Kresl

Chief Technical Officer

Vojta manages and coordinates the ICONICS product development, research, quality assurance and new technologies. He coordinates and works closely with management to set product and technology strategies for ICONICS R&D. Vojta joined ICONICS in 1994 as a new Development Engineer; he was the first development employee and helped start the Pilsen, Czech development center. Through the years, Vojta has grown the office and as CTO assists in hiring new people and managing and creating high quality products. Vojta received his Bachelor’s and Master’s Degree from the Department of Computer Graphics and Data Visualization in the Faculty of Applied Sciences, University of West Bohemia, Pilsen.

Melissa Topp

Director of Global Marketing

Melissa oversees the Product Marketing, Marketing Communications, Marketing Operations, Technical Writing and Visual Marketing & Communications Departments Worldwide. Melissa joined ICONICS in June 2002 and has held several positions at the company starting in our Quality Assurance Department, and in 2004, became the BizViz Product Marketing Manager. Melissa has a BS in Computer Science and a minor in Management Information Systems from Worcester Polytechnic Institute (WPI).

John Doto

North American Applications Solutions Supervisor

John supervises and mentors the US Applications Solutions team and drives new projects and QPS opportunities. John joined ICONICS in June 2008 as a Technical Support Engineer and in 2010 he transitioned to Applications Engineer. He made significant contributions to ICONICS and the US QPS team with his strong technical knowledge and work ethic and was promoted to North American Applications Solutions Supervisor in June 2013. John has his Bachelor’s Degree in Computer Science from Roger Williams University.

Zhi Wei Li

Global Applications Solutions Director

Zhi oversees the US and European Applications Team. Zhi and his team provide Quality Professional Services to ICONICS’ global systems integrators and end user customers providing applications expertise including design, architecture, consulting and implementation.  Zhi joined ICONICS in January 2006 and has worked on the Applications team since 2008. He is a Microsoft Certified Engineer and received his Bachelor’s Degree in Electrical Engineering from Michigan Technological University.

Roberto Raimondo

International Applications Manager

Roberto is the International Applications Manager, responsible for providing quality professional services to our international customers. He joined ICONICS just after achieving his Master’s Degree cum laude in Computer Science in 2005. Roberto has a strong knowledge of ICONICS products both from an engineering point of view, and from an end user point of view. He has worked on projects in many different industries, including automotive, renewable, utilities, building automation, and manufacturing.

Paula Agrusa

Former CFO

IN MEMORIAM: 1956-2016

Paula, as CFO, oversaw the company’s Finance, Treasury, Legal, Administration, Human Resources, MIS, Order Processing and Production functions for over 25 years. She had an MBA in Finance from Boston University and a BS in Accounting from the University of Buffalo. Prior to joining ICONICS in 1988, Paula worked in international finance and accounting management at Millipore Corporation in Bedford, MA and in budgeting and planning at Westinghouse Electric Corporation in Pittsburgh, PA.